March 9, 2017
Spanish Broadcasting System Presents A New Radio Show "El Terrible" In Los Angeles, San Francisco And Chicago Starting March 9th
The four hour live show will air Monday through Friday from 6:00 a.m. to 10:00 a.m. Pacific time simultaneously at our stations 97.9 FM La Raza in Los Angeles, 93.3 FM La Raza in San Francisco / San Jose and In Chicago through La Ley 107.9FM. Broadcasting live every morning from the 97.9 FM La Raza studios in Los Angeles, "El Terrible" will reach listeners from coast to coast.
"El Terrible" will present the news of the day with its peculiar and unique style, surprise interviews with stars and celebrities, engagement from listeners, jokes, music, and the beloved radio characters "El Pesado de Sinaloa / Capo del Tunel", "Mini Terry", "Citripio Perez", "The Detective", "The Notiloco", "Dr. J" and "Dr. Z".
The one-of-a-kind humor, vibrant and inspiring energy and entertaining public image of "El Terrible" are featured in the new 4-hour Spanish program Monday through Friday. El Terrible is a fun family program that incorporates the best regional Mexican music, the latest news and information of interest to Latinos and a wide range of guests who share their views and opinions on topical issues and relevant trends spanning different Hispanic markets in the US. Guests include immigration lawyers, doctors and health specialists, entertainment personalities, athletes and politicians, among others.
Juan Carlos Hidalgo, Vice President of Programming for SBS Radio on the West Coast, said: "Not very often do you have the opportunity to have one of the most talented personalities in Spanish media on your team and that's what happened with El Terrible. Since I met El Terrible in 2013, I have had the privilege and pleasure to work with him for many years. His relationship with his fans is undeniably intimate and he possesses a proven ability to attract the biggest stars in the entertainment world."
"El Terrible" show will be available on LaMusica App for smartphones and other mobile devices, as well as on the Internet at http://979laraza.lamusica.com, http://yosoyraza.lamusica.com, http://laley1079.lamusica.com.
"We are very excited to premiere El Terrible to listeners nationally with its official launch Thursday on three of the most listened to radio stations in the US," said Jesus Salas, Executive Vice President of Programming and Multiplatform Coordinator for SBS. "We do not want anyone to miss a single moment of their new show. We are going to provide a morning program to listeners that's spontaneous, passionate and unpredictable."
"I'm happy to announce that starting March 9, I'll be able to reach millions of listeners in Los Angeles, San Francisco / San Jose and Chicago," said Alberto Cortez, "El Terrible." "I am honored that SBS has given me this incredible opportunity to have my own syndicated program. I'm excited to hear that my listeners can tune in from their homes, in their car or through their smartphones. We're going to have a good time! "
Details from the cast of "El Terrible":
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